Benefits of consistent poultry production…
- Optimal output: getting the maximum number of birds or eggs that exit the production cycle, above target quality standards (uniform) & as many production cycles as economically and environmentally sustainable. In other words, maximising your production. Granted, this is reliant on constraints such as: breed of bird, space allocation, rearing model etc.
- Peak investment performance: with maximum production, your poultry farm is geared for optimal return on investment. If your sales and marketing strategy is optimal, ie., reaching the most profitable audience with the most profitable product, then your poultry farm will return the most per egg or carcass produced.
- Business sustainability: running your poultry farm at peak production and profit makes for a sustainable agribusiness. Where debt is low and equity is high, your business will have ample financial resources (capital) for growth and expansion and reserves to weather future commercial and financial storms.
- Stronger value chain ties & support: a financially strong poultry farming business leverages goodwill with other value chain participants—for example, better bargaining power with suppliers who favour a financially competent buyer. Also, customers who receive a consistent, high-quality supply of poultry products will often return with repeat business more often and will associate trying alternatives as costly.
- Sustainable competitive advantage: ultimately, consistent poultry production at profitable rates will act as a competitive moat to the protection of any poultry farming business. Such consistent results position the business as the outright leader in its category, providing cumulative advantages that dominate its niche or market.

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